The Journal

What The Paper Seahorse Taught Me About Building a Brand That Lasts

What The Paper Seahorse Taught Me About Building a Brand That Lasts

When I worked at The Paper Seahorse in 2017 and 2018, I had just finished graduate school and was standing at the edge of whatever came next. At the time,...

What The Paper Seahorse Taught Me About Building a Brand That Lasts

When I worked at The Paper Seahorse in 2017 and 2018, I had just finished graduate school and was standing at the edge of whatever came next. At the time,...

I Need Some Whimsy Right Now: The Wonderment Weekend

I Need Some Whimsy Right Now: The Wonderment Weekend

The Wonderment Weekend A celebration of art and whimsy Are you a curious creative? Do you dare to play? Would making more time just for you bring you more joy?...

I Need Some Whimsy Right Now: The Wonderment Weekend

The Wonderment Weekend A celebration of art and whimsy Are you a curious creative? Do you dare to play? Would making more time just for you bring you more joy?...

Plan Your Visit: Things To See + Places To Stay In Tampa Bay

Plan Your Visit: Things To See + Places To Stay In Tampa Bay

When visiting The Paper Seahorse for an event or to shop, we recommend these nearby neighborhoods to visit, shop and stay. Tampa Bay is a very diverse and beautiful area...

Plan Your Visit: Things To See + Places To Stay In Tampa Bay

When visiting The Paper Seahorse for an event or to shop, we recommend these nearby neighborhoods to visit, shop and stay. Tampa Bay is a very diverse and beautiful area...

Learning to Slow Down and Embrace Balance

Learning to Slow Down and Embrace Balance

I have been absent this summer...For the first time in 10 years, I have been silent on social media and sending emails. My heart is broken as my father, Dan...

Learning to Slow Down and Embrace Balance

I have been absent this summer...For the first time in 10 years, I have been silent on social media and sending emails. My heart is broken as my father, Dan...

TRAVELERS FACTORY: Stamp Caravan 2025 Is Coming

TRAVELERS FACTORY: Stamp Caravan 2025 Is Coming

The TRAVELERS STAMP CARAVAN is coming to Tampa Bay! As an official partner shop, we are hosting this special 5 day event June 19th - 23rd. The last time the...

TRAVELERS FACTORY: Stamp Caravan 2025 Is Coming

The TRAVELERS STAMP CARAVAN is coming to Tampa Bay! As an official partner shop, we are hosting this special 5 day event June 19th - 23rd. The last time the...

From The Paper Seahorse to Hippocampus Studios

From The Paper Seahorse to Hippocampus Studios

For over ten years, The Paper Seahorse has been a place for slowing down, making things by hand, and remembering what it feels like to be human. We started with...

From The Paper Seahorse to Hippocampus Studios

For over ten years, The Paper Seahorse has been a place for slowing down, making things by hand, and remembering what it feels like to be human. We started with...

In Full Bloom: Frivolous Dry Goods x The Paper Seahorse

In Full Bloom: Frivolous Dry Goods x The Paper Seahorse

The studio has expanded its campus! Our retail shop has moved next door to a pop-up with Frivolous Dry Goods. If you remember the original pop up in Ybor City,...

In Full Bloom: Frivolous Dry Goods x The Paper Seahorse

The studio has expanded its campus! Our retail shop has moved next door to a pop-up with Frivolous Dry Goods. If you remember the original pop up in Ybor City,...